Driving Business Growth Through Marketing Automation

I am a marketing leader who builds data-informed strategies and seamless customer experiences that drive retention and revenue. My core expertise in lifecycle marketing and automation enables me to design scalable, personalized journeys for ambitious brands.

Explore my impact!

My Expertise

CRM & Marketing Automation

Struggling with manual processes and scattered data? A well-structured CRM and automation setup saves time, improves engagement, and drives results. Let’s streamline your workflows.

Email Marketing & Deliverability

Are your emails getting lost in spam? From inbox placement to open rates, I’ll optimize your email strategy so your messages land where they should, right in your audience’s inbox.

Website Strategy & Optimization

Your website is your digital storefront. If it’s outdated, slow, or failing to convert visitors, I’ll help optimize its design, speed, and content to enhance user experience and drive better results.

Lead Generation & Growth

Getting visitors is one thing. Turning them into customers is another. From lead capture to automated nurturing, I’ll help you attract and convert the right audience.

Audits & Compliance Review

Not sure if your marketing setup is fully optimized or even compliant? From CRM health checks to GDPR-friendly strategies, I’ll ensure everything runs smoothly and legally.

Domain & DNS Configuration

A bad domain setup can hurt your email deliverability, security, and even brand trust. I’ll help you configure DNS records (SPF, DKIM, DMARC) to protect your brand and improve email reach.

About Me

Hi, I’m Marijana! I am a marketing leader with a unique blend of technical and strategic expertise. My background in IT and over a decade in marketing technology allows me to bridge the gap between data-driven systems and creative business strategy. I specialize in designing customer-centric journeys that drive growth, enhance retention, and build lasting brand loyalty.

I am passionate about building seamless customer experiences, from the first touchpoint to long-term advocacy, by leveraging smart automation and lifecycle marketing.

Mission

To drive sustainable business growth by building customer-centric marketing engines that are both creatively compelling and technically precise.

Vision

To lead marketing in an era where technology enhances human connection, creating brands that customers not only buy from but actively believe in.

Marijana Zivkovic Portrait

Professional Endorsements

Marijana Zivkovic Portrait Image

Interested in working together?

Get in touch to discuss how I can contribute to your team.

Crafted Marketing Blog

Newsletter & Insights

Stay ahead in the world of marketing automation, CRM, and digital strategy. Here, I share actionable insights, best practices, and expert tips to help you optimize your marketing efforts and grow your business.

How to Build an Effective CRM Strategy
The Biggest CRM Mistakes
Marketing Automation

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